Joined by shared beliefs for practical and durable clothing, a need to experience nature and a consideration for our planet when garments are involved. We teamed up with Good Measure and Outsiders Store to create some gear that's built to last and hopefully serves you well in the outdoors. The fossil based collection is inspired by our first trip to the English coast 14 year ago where we unsuccessful finding any ammonite remains on the beach so we resorted to purchasing some from the local gift shop.

Available now via the Good Measure webstore.

Photographer - Jaimus Tailor
Stylist & Assistant - Paula Zahn
Models -  John Chen & Chai the Cockapoo