One day we woke up and chose to blend high-performance outdoor apparel with baked goods and created the "All Conditions Greggs" technical jacket and trouser. A functional uniform custom-built to carry an astonishing payload of 21 sausage rolls, seven Steak Bakes, and two pizza slices on the go. Engineered with our studio approved "BAKE-TEX" technology, the garment blends true utility with iconic fast-bakery culture, featuring a rich brown base accented by signature blue and yellow hues. Continuing our drive for innovative technical design, we loaded this jacket with bespoke storage solutions: hidden midriff pockets, upper-back roll slots, hood-adjacent Steak Bake compartments, and even a magnetic closure bag that holds all the sauce you need.

Photography: @greater.goods